Interactive Voice Response (IVR)
Interactive Voice Response (IVR) is an automated system where recorded voice administers
survey questions / scripts. Detects voice and keypad inputs from a home phone
or cell phone.
Ideal for ecological momentary assessment (EMA) studies. Swithces from live
interviewers to IVR to enhance privacy.
The Survey Research Program (SRP) utilizes an IVR solution
partially hosted by Plum Voice,
an automated telephony solutions company. Plum Voice provides hosting for VoiceXML
applications via secure and redundant data centers.
SRP combines the Plum Voice hosting services with in-house created, securely staged, and
database backed VoiceXML applications. We believe that backing our VoiceXML applications
with our own database servers gives us an edge over solely vendor-provided solutions.
We can offer a level of data integration unmatched by most vendors.
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